Received as a gift. Price is firm. https://www.tsc.ca/PURE-PRAI-Boosters/Antiaging-Treatments/PRAI-Beauty-PURE-PRAI-Lifting-Concentrate/pages/productdetails?nav=R:482399,N:127320,E:12340708 This serum sells for $52 plus tax on the Shopping Channel. Southeast Regina pick up. Non-smoking home.